Insurance companies create commercials that inspire fear.  Fear that you’ll lose your home to fire, flood, or theft, have a car accident, or be diagnosed with a life threatening disease.  Imagine my surprise when I learned that Liberty Mutual was an insurance company with a heart. In 2006, they created a TV commercial that was rather unique featuring strangers helping strangers. Apparently viewers thought it was remarkable too, sending in thousand of positive emails about the spot.  That’s when they decided to reach outside of their normal business practice and create the website “The Responsibility Project.”

Senior VP, communications, Paul Alexander said, “Liberty Mutual created “The Responsibility Project” as a catalyst for a larger conversation on the topic of personal…

If you think television doesn’t influence the world we live in – think again.  Television is bringing back racism, sexism and the glass ceiling every Sunday night in the critically acclaimed television show Mad Men. The main character Don Draper, was voted number one in AskMen.com’s Top 49 Most Influential Men of 2009. The fictional character beat out, President Obama, Jeff Bezos, Mark Zuckerberg, Steve Jobs and others for the number one spot.

According to James Bassil, Editor-in-Chief of AskMen.com, “In a turbulent 2009, men are seeking the stability of tradition in the masculine qualities that they imagine their fathers and grandfathers to have had. The character of Don Draper brings all these traits together, and in doing so speaks directly to…

Before you can produce a show, you have to have a show to produce.  That starts with an idea and a script.  When it comes to writing the script – I sometimes agonize.  Yes, agonize.  There are other producers who just sit down and write and write and write.  It seems to effortlessly flow from their mind to the tips of their fingers as they furiously type out their ideas on the page.  Me, I have to walk around the desk a few times, research, think,  get a cup of coffee,  have a  snack — now it’s time for lunch.  Lunch is done, better check those emails.   Finally, after much doing and thinking and not much writing, I’ll sit down, with the clock ticking down…

I am a New Yorker — pay no attention to the fact that I moved to New Jersey, we all make mistakes — there’s no place like New York.  Where else can you get a hamburger at 3am, or meet someone for a cup of coffee at midnight if you’re so inclined.  New York City has a pulse and energy that isn’t easily duplicated anywhere in the world and I love to see NY captured on film.  If you’re as much of a film and TV buff as I am, you’re probably interested in the behind the scenes as well. If you are, I invite you take the walking tours created by The New York City Mayor’s Office for Film, Theatre and Broadcasting.  These…

We’d like to believe we can erase all the mistakes we’ve ever made; unfortunately there are some we have to live with.  When it’s a mistake made on a shoot, there are certain people that believe you can just fix it in post.  I’m here to tell you – fixing a scene after the fact takes time and money.  And that’s probably money you didn’t have to begin with.

I just completed a shoot where the agency was providing a sign the talent would hold up and after a few lines the talent would toss the sign away.  The sign arrived with three major problems; 1) it had very strange brown spots all over it, 2) it was too big, covering a large portion…